So if you've been reading our blogs, visited our site, or placed an order with Docucopies.com, you've probably noticed by now that our prices for color copying (5 to 13 cents per 8.5" x 11") are really, really low, especially when compared to giants like FedEx Kinko's. So the obvious question: why?
Why is it that an international chain of copy centers can charge upwards of 49 cents a page for mediocre color copies?
The biggest reason is, Kinko's main target is consumers, not businesses. Kinko's wants to reign in the church leader or college student who needs thirty copies, not the executive who needs 30,000. By doing so, they are able to charge outrageous prices for color copies, knowing that most of their jobs probably won't be for more than $50. They need to make it worth their time to run the machines.
At Docucopies, the situation is a bit different. We happily serve average consumers just as quickly and professionally as businesses. But we do it differently. Our customers don't walk in with a stack of papers. They upload their files from their homes or offices. So there is less need for in-house customer service reps. Secondly, we have a $70 order minimum. To some, this may seem steep, but for anyone doing any serious copying, it's peanuts compared to the savings: $70 at Kinko's will get you roughly 140 color copies. $70 at Docucopies will get you over 500 color copies.
Don't believe me? Check out our cheap color copies for yourself.
Thursday, November 29, 2007
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